According to a new market research report "PayTV Subscribers Summary",  Asia dominates worldwide PayTV, accounting for slightly more than 50% of subscribers in 2010. China alone will encompass 26.3% of the total, followed by the rest of Asia Pacific at 22.3%, North America 15.3% and W. Europe 15.6%. While IPTV grew faster than cable and satellite in 4Q09, consistent growth is expected for all PayTV platforms over the next five years.

By 2012, there will be nearly ¾ billion PayTV subscribers worldwide. Asia will continue to represent over 50% of PayTV subscribers through 2014 when we expect total subscribers to reach 855 million.

Other findings from the report include:

  • IPTV subscribers increased 9.1% over the previous quarter and 46.1% over the previous year, reaching 33.3 million subscribers in 4Q09.
  • E. Europe and W. Europe combined accounted for 49% of IPTV subscribers in 2009.
  • Worldwide cable subscribers grew 4.4% in 2009.
  • Worldwide satellite subscribers will reach a quarter billion by 2014.
  • In 2010, Asia Pacific will overtake North America as the largest satellite market.
  • Asia Pacific and Latin America/Caribbean regions show the greatest growth rate in satellite subscribers from 2009–2014.

Q409 PayTV Subscribers Summary, examines the worldwide PayTV Subscriber market including cable (analog and digital), satellite (DTH), and IPTV (or telco TV) for 4Q09.

It provides:

  • Worldwide subscribers by region, YE2008–YE2009.
  • Actuals for the previous quarter(s) in the current year.
  • Five-year subscriber forecasts by platform and by type (where appropriate).
  • Free-to-air TV subscriber forecasts.
  • Total available worldwide TV-household market.

To purchase PayTV Subscribers Summary online, please visit http://www.electronics.ca/publications/products/PayTV-Subscribers-Summary.html